South Loop Spotlight | Hyatt Regency McCormick Place
situated in the south loop outside of the main entertainment districts of chicago, liz needed to overcome location challenges to generate leisure demand for The Hyatt Regency McCormick place. She created a series of videos highlighting local restaurants and attractions within walking distance called the “South Loop Spotlight” to build confidence in the hotel’s location.
Guests were often asking about directions to Soldier Field - how far is the walk? how long does it take? is it safe? This time lapse of the walk was created to help proactively address these questions.
#SouthLoopSpotlight featuring local rock joint, restaurant, bar, rooftop, and record store, Reggies!
Time lapse of the walk from Hyatt Regency McCormick Place to the brand new Cermak McCormick Place Green Line CTA Stop in 2016.
#SouthLoopSpotlight of local fine dining establishment Acadia. Executive Chef & Owner Ryan McCaskey explains the Maine inspiration for his contemporary American cuisine and cooks a white asparagus cremeaux. Acadia has earned 2 Michelin stars.
Time lapse of the walk from Hyatt Regency McCormick Place to Chicago's Museum Campus, home of the Field Museum of Natural History, Adler Planetarium, and John G. Shedd Aquarium.